From the beginning, IKEA has set out to create a better everyday life for the many people. We’ve done this by visiting homes, listening to the needs and wishes of people all over the world, and finding solutions to everyday problems.
Putting people first is a powerful way to explore those everyday problems, and now we invite everyone to join us. After all, you are the experts in your life at home and, through doing things together we will find the best solutions.
“The way we involve people is different than most companies,” says Johan. “We engage them at the problem level.”
See what IKEA is working on, and join in.
Our product design development teams share projects they’re working on, everything from the big questions about what our future life at home will look like,
How it works
There are three core areas to IKEA co-creation, some projects will include all three, others one or two, depending on the project.
1. Exploring life at home
When developing a new product, or improving an old one, it helps to understand the emotional and functional needs around problems we want to solve. We do this by exploring life at home today. Some of the different ways we might invite you to get involved at this stage are:
- surveys or polls, asking you about a specific area of your home or daily life
- posting photos of the problem in your home and describing how things work/don’t work for you
- adding your workarounds, hacks, or ideas for better ways of doing things
2. Ideas &
From insights and understanding of life at home, our product design development teams begin sketching ideas. Later, these form concepts using 3D renders or small-scale models, finally becoming full-size prototypes.
3. Voting &
Getting to the right solution takes a lot of iteration. Our product design development teams share their ideas as they’re being developed, sometimes sketches or 3D renders, and sometimes models or prototypes. By voting and adding your thoughts, we can see what still needs work and which ideas you think would best solve the problem.
Products and solutions that work for the many
The end goal for any IKEA product is to improve as many lives as possible, in small or large ways. We do that through an approach we call democratic design, which comes from the IKEA perspective that everyone has the right to a better everyday life.
By involving people in the development of new products, co-creation helps our teams to understand what’s really important and create solutions that suit lives and homes around the world, truly good for the many.
See what we’re working on and join in!
We work on many different co-creation projects throughout the year, many of them are open to everyone while some may be open only to people we really want to hear from. For example, if we’re working on a baby product, it makes sense to talk to new parents living closest to that reality.
Take a look at the current co-creation activities or catch up on recent projects to see how insights from life at home become ideas and prototypes for future IKEA products.
“It’s always good to start with sketches and then go to some type of three-dimensional model because you go from something visual to something physical.”